Global Business Today - International Trade & Ecommerce Strategies for Modern Entrepreneurs | Online Retail & Import/Export Solutions" 使用场景: Perfect for small business owners, online sellers, and entrepreneurs looking to expand their global ecommerce operations, manage cross-border trade, or optimize international supply chains.

Product Description

Global Business Today is the proven choice for any international business course. It brings together the insights of now a team of practitioners, scholars, and award-winning instructors to present a contemporary and realistic perspective of this multi-faceted field. For the 9th edition, G. Tomas M. Hult from Michigan State University has joined Charles Hill to deliver a program that is:Current―it is comprehensive and up-to-date.Application Rich―it goes beyond an uncritical presentation and shallow explanation of the body of knowledge.Relevant―it focuses on managerial implications.Integrated―its tight flow between chapters is fully integrated with proven adaptive technology.Global Business Today―The market-leading program of international business.